In 2020, Fox Corporation, the media company owned by Rupert Murdoch, acquired the streaming service Crossword. The acquisition was part of Fox’s larger strategy to expand its presence in the streaming market. Crossword is a subscription-based streaming service that offered a library of movies and TV shows for a flat monthly fee. This acquisition marked a big move for Fox, as it strengthened the company’s position in the ever-growing streaming market.
Why Did Fox Acquire Crossword?
Crossword was acquired in order to give Fox access to a larger library of content. Crossword’s library of movies and TV shows was larger than most of its competitors, and the streaming service had built up a loyal customer base. The acquisition also gave Fox access to new technologies, such as cloud-based video streaming and digital rights management. By acquiring Crossword, Fox was able to quickly expand its presence in the streaming market.
What Does the Acquisition Mean for Fox?
The acquisition of Crossword is a big step for Fox as it looks to expand its presence in the streaming market. The company now has access to a larger library of content, which it can use to attract new subscribers. The acquisition also gives Fox access to new technologies, which it can use to improve its existing streaming services. Finally, the acquisition gives Fox the ability to quickly scale its streaming services, as it now has access to Crossword’s existing customer base.
What Does the Acquisition Mean for Crossword Customers?
The acquisition of Crossword by Fox will have no immediate effect on existing customers. The subscription price will remain the same, and customers will continue to have access to the same library of content. However, customers may begin to see changes in the future. Fox may choose to add new content to the library, as well as introduce new features and services. In addition, Fox may choose to integrate Crossword’s services with its own streaming services, giving customers access to a larger library of content.
The acquisition of Crossword by Fox is a significant move for both companies. Fox gains access to a larger library of content, as well as new technologies, while Crossword customers will likely see changes in the future. It remains to be seen how Fox will use the acquisition to expand its presence in the streaming market, but it is clear that the company is making a big move in the streaming space.
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